FIM - Official Portal

 

FACULTY OF INDUSTRIAL MANAGEMENT

 

DR. PUTERI FADZLINE BT MUHAMAD TAMYEZ
SENIOR LECTURER


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+6 09-549 2445

 

  • QUALIFICATIONS:

     

    PhD in Business Management, Universiti Teknologi MARA

    Master of Science (Bioresources, Paper and Coatings Technology), University Sains Malaysia

    Bachelor of Technology (Honours) (Wood, Paper and Coating), University Sains Malaysia

     

    BACKGROUND:

    A senior lecturer with 4 years industrial experience.

    Worked as Quality Control Executive and Production Executive in the Wood Flooring and Furniture industry.

  • Technology Management

    Innovation Management

    Design Innovation
  • PUBLICATIONS:

    Tamyez, P. F., Nor, N. M., & Mohamad, S. J. A. N. b. S. (2012). Exploratory Factor Analysis of The Effects of Design on Brand Strategy-Performance in Malaysian Furniture Firms. Mediterranean Journal of Social Sciences, 3(11), 527-542.

    Nor, N. M., Tamyez, P. F., & Nasir, S. J. A. (2012). A Conceptual Framework on the Relationship between Furniture Design and Branding Strategy-Performance Relationship in Malaysian Exporting Furniture Firms. Online Journal of Social Sciences Research, 1(2), 42-48.

    Tamyez, P. F., Nor, N. M., & Nasir, S. J. A. (2013). Exploration of the Issues Confronting Firms in Adopting Green Manufacturing Practices. The Malaysia-Japan Model on Technology Partnership. Edited by Khairuddin Abd Hamid, Osamu Ono, Anas M. Bostamam, Amy Poh Ai Ling.

    Tamyez, P. F., Nor, N. M., & Mohamad, S. J. A. N. b. S. (2014). Demographic Factors Influence on the Brand Performance of the Manufacturing Firms. International Journal of Innovative and Applied Research, 2(6), 126-133.

    Tamyez, P. F., Nor, N. M., & Mohamad, S. J. A. N. b. S. (2014). Understanding Requirements for Designers. International Journal of Innovative and Applied Research, 2(6), 134-143.

    Tamyez, P. F., Nor, N. M., & Mohamad, S. J. A. N. b. S. (2014). The Mediating Effect of Design Innovation between Brand Distinctiveness and Brand Performance: Evidence from Furniture Manufacturing Firms in Malaysia. Procedia-Social and Behavioural Sciences 130 (2014) 333-339.

    Tamyez, P.F, Ahmad, R.J (2015). Fan pages on the customer-brand relationship and its motivation to participate: A Conceptual Paper. International  Journal of Industrial Management. Vol 1. 61-68.

     

     

    CONFERENCE PROCEEDINGS

    Tamyez, P. F., Nor, N. M., & Nasir, S. J. A. (2012). The Readiness of the Malaysian Furniture Firms to Venture into Design-Brand-Innovation. Paper presented at the Proceedings International Conference of Technology Management, Business and Entrepreneurship 2012 (ICTMBE2012), Renaissance Hotel, Melaka, Malaysia.

    Nor, N. M., Nasir, S. J. S., & Tamyez, P. F. (2012). Brand Strategy in Small and Medium Size Enterprises (SMEs) in the Context of the Malaysian Furniture Industry: Open-Ended Findings. Paper presented at the Proceedings for the First International Qualitative Research Conference, Kuala Lumpur.

    Tamyez, P. F., Nor, N. M., & Nasir, S. J. A. (2013). Exploration of the Issues Confronting Firms in Adopting Green Manufacturing Practices. Paper presented at the Proceedings Malaysia-Japan Academic Scholar Conference 2013 (MJASC), Meiji University, Academy Common Surugadai Campus, Tokyo, Japan.

    Tamyez, P.F, Nor, N.M., & Nasir, S. J. A (2013). The Mediating Effect of Design Innovation between Brand Distinctiveness and Brand Performance. Paper presented at the Proceedings 4th International Conference on Marketing and Retailing 2013 (INCOMaR), Shah Alam, Selangor.

    Fadzline, M.-T. P., Razali, A.-K., & Norzanah, M.-N. (2008). The Dilemma of Bumiputera Furniture Entrepreneurs. Paper presented at the 2008ifcx International Furniture Conference and Exhibition, Kuala Lumpur.

    Tamyez, P.F, Nor, N.M., & Nasir, S. J. A (2014). The Effects of Brand Orientation, Brand Distinctiveness and Design Innovation on the Brand Performance of the Malaysian Furniture Manufacturing Firms. Paper Presented at the 1st AAGBS International Conference on Business Management 2014 (AiCoBM 2014), Penang, Malaysia, 6-8 April 2014.

    Tamyez, P. F., Nor, N. M., & Mohamad, S. J. A. N. b. S. (2015). The Factorial Structure of Design Innovation Scale of the Malaysian Furniture Industry. Journal of Applied Sciences Research (online issue ISSN 1819-544X).

     

     

     

     

     

     

  • BPT 3113 Management of Technology